Privacy Policy

Last Updated: February 1, 2025

Welcome to Field General, a platform where users (“Hunters”) connect with hosts (“Landowners”) to schedule and book exclusive access of private hunting land. This Privacy Policy outlines how we collect, use, and share your information when you use our website.

Information We May Collect

Personal Information

• Name
• Phone Number
• Email Address
• Usernames
• Passwords
• Address

Sensitive Information

• We do not collect sensitive information such as social security numbers or proof of hunting license.

Derivative Data

• We collect information automatically when you access our website, such as your IP address, browser type, and operating system.

Location Data

• We collect and use location data to provide location-based services.

Account Registration

• Users can create an account and register on our website.
• To update account information, users can navigate to account settings and edit their information.

Use of Collected Information

We may use the information we collect to:

• Deliver targeted advertising to users.
• Evaluate and improve our services.
• Send users marketing and promotional communications.

Marketing Communications

• We may send marketing and promotional communications to users.
• Users can unsubscribe by clicking the unsubscribe link at the bottom of our emails.

Data Sharing and Selling

• We may disclose and sell users’ personal information to third parties such as Google Ads and Google Analytics.
• If advertisements are shown, they may be from third parties not affiliated with us.

Retention of Information

• We will keep user information as long as they have an account with us.

Cookies and Tracking Technologies

• We may use cookies to send targeted advertising to users.
• Cookies help us understand and improve our services and user experience.

Users Under 18

• There will be users under 18 years old using our platform.
• We comply with applicable laws to protect the privacy of minors.

Compliance with CCPA and CDPA

• We are compliant with the California Consumer Privacy Act (CCPA) and the Virginia Consumer Data Protection Act (CDPA).
• Users have the right to request access to their personal information, request deletion of their personal information, and opt-out of the sale of their personal information.

User Rights

• Users can contact us via email for all website-related questions, including privacy.
• Users can request access to all information that we have about them.

Notifications

• We will send notifications to users regarding their bookings, account updates, and other relevant information.

Security

• We implement reasonable security measures to protect your personal information from unauthorized access, use, or disclosure.

How We Use Your Information

We use your information for various purposes, including to:

• Provide, operate, and improve our platform.
• Facilitate bookings and payments.
• Communicate with you, including sending you updates and promotional materials.
• Personalize your experience on our platform.
• Monitor and analyze trends, usage, and activities.
• Ensure the safety and security of our platform.
• Comply with legal obligations.

How We Share Your Information

We may share your information in the following circumstances:

• With Hosts and Guests: When you make a booking, we share your information with the Host or Guest involved in the booking.
• With Service Providers: We share information with third-party service providers who help us operate and improve our platform.
• For Legal Reasons: We may share your information if required by law or if we believe it is necessary to protect our rights, property, or safety.
• In Connection with a Sale or Merger: If Field General is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

Your Choices

You have several choices regarding your information:

• Access and Update: You can access and update your account information through your profile settings.
• Marketing Communications: You can opt out of receiving promotional emails from us by following the instructions in those emails.
• Location Information: You can control the collection of location information through your device settings.

Data Security

• We implement reasonable security measures to protect your information from unauthorized access, use, or disclosure. However, no security measure is completely secure, and we cannot guarantee the security of your information.

Contact Us

• For questions regarding the website, Privacy Policy, or to request access to your information, please contact us via email at [email protected].
• By using Field General, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.